Do you ever feel like you can’t find the time to work your 9-5 and build your business on the side simultaneously?
When I started out, I had that fear too…
How was I going to be able to get clients, make sales calls, do the actual work with my clients, and still manage all of the marketing and the administrative aspects of my business?
It seemed impossible, and I know I’m not the only one who felt this way. I see and hear this a lot from new entrepreneurs hustling on the side while still in their jobs.
It’s a big problem because this attitude can really hold you back…It feels like there’s so much to do that it’s paralyzing, and in the end, nothing ever gets finished. And when nothing gets finished, you wind up stuck in your corporate job forever. I know your dreams are a lot bigger than that!
I want to tell you that you CAN build your business on the side, even if you have limited time right now. (I did it, and I’m not special. I was in the same place you are.)
The key is not to be perfect and on track 24/7, but to instead master your weekends:
- Prioritize. Focus on the activities that are going to make you money right away. Those are things like making sales calls, sending sales emails, following up, and doing purposeful marketing with a pitch at the end, like webinars and Periscopes. Remember, without money or clients, you don’t have a business. Period.
- Outsource. I once stayed up until 4am trying to figure out how to set up a simple pop-up. That miserable night (as well as many others — hey, I never said I was a fast learner) taught me that always, even when you’re starting out, it’s important to be smart about how you trade time and money.One of the luxuries (yes, it’s a luxury) of building your business while still in your job is having a stable source of income…use it to bring on others who’ll help you succeed faster and smarter!
- Leverage your weekends. On Sundays, I used to write out all of my social media content and newsletters for the entire week ahead.
It took me a few weeks to get into the groove, and to be honest, I didn’t always write out every.single.piece of content, but even if you just write down the topics or the intros for what you’re going to say during the week, you’ll save yourself SO much time when it comes to it.
This way, weekends are for planning + big action, weekdays are for “maintenance mode,” where you still seem 100% active to the outside world, but in actuality are only “on” for a few minutes a day.
And in case you’re wondering…I’m not saying you need to spend a whole Saturday/Sunday mapping out your week. (I know how precious weekends are!) Instead, set a timer for only 1-2 hours — which should be more than enough to bang it out if you’re really focused!
If you’re wishing you could leave behind your 9-5 in favor of working for yourself, your day is coming. Make the commitment to use what time you do have to strategically grow your business, and you’ll be out before you know it.
To weekend warriors everywhere,
PS – Feeling like you’re trying to do this alone and wanting more tips and support? Come join us in the Entrepreneurial Leaders Facebook group for the best business support group on Facebook.